About the Role
A Regional Account Director (RAD) is responsible for managing a portfolio of accounts within a specific geographic region. They are responsible for developing and executing marketing and sales strategies, managing relationships with key clients, and growing revenue within their region. RADs typically have a team of account managers who report to them.
Responsibilities of a RAD may include:
Developing and executing marketing and sales strategies for their region
Managing relationships with key clients
Growing revenue within their region
Coaching and mentoring account managers
Setting and tracking sales goals
Forecasting sales
Analyzing sales data
Reporting on sales performance to senior leadership
Requirements
Bachelor's degree in business administration, marketing, or a related field
5+ years of experience in sales or account management, preferably in a B2B setting
Strong understanding of the sales process and sales management principles
Experience developing and executing marketing and sales strategies
Proven track record of success in managing and growing accounts
Excellent communication and interpersonal skills
Ability to manage multiple projects simultaneously and work independently under pressure